Total Mom Inc. Announces Top 5 Mom Entrepreneurs Who Will

Toronto, May 11, 2022 (GLOBE NEWSWIRE) — As the economy transitions from recovery-driven growth to normal growth, Canadian entrepreneurs are more important than ever. Total Mom Inc. – recognized as Canada’s fastest-growing business community for mom entrepreneurs – announces their Top 5 Finalists who will compete in the third annual Canada’s Total Mom Pitch. Presented by the Scotiabank Women Initiative and powered by GoDaddy, Total Mom Pitch is growing the Canadian mom entrepreneur community, and supporting them with the knowledge and tools to help build, scale, and maintain a profitable business while navigating global economic impacts.

The Top 5 Finalists will have the opportunity to pitch their business for a chance to win the Grand Prize of $10,000 in non-repayable cash and over $20,000 in top-notch business services. The winner will be announced live on May 30th, 7:00-9:30 pm EST. Tickets are available online to attend the Total Mom Pitch finale and watch the top 5 finalists.

Top 5 Finalists

  1. World Moss Inc. | Nerissa Karacic | https://shop.worldmoss.com/
  2. ProduceKIDvity | Alexandra Carnio | https://www.produckidvity.com
  3. Tayybeh Foods | Nihal Elwan | https://tayybeh.com
  4. Superminds Inc. | Andrea Talpos | https://www.supermindstherapy.com
  5. Soft and Butter | Jasmine Swimmer | https://www.softandbutter.com

“Busy moms are challenged with time, resources, and funding but are passionate and eager to turn their business dreams into a reality. says Anna Sinclair, CEO & Founder of Total Mom Inc. “As moms we already wear so many hats; add finance, marketing, sales, social media & all the rest on top of juggling motherhood…it’s extremelty difficult.”

The Pitch program offers a forum for women-led business ideas to be heard and gives access to expert advice and funding. This national initiative breaks down critical barriers that women face when launching and growing their businesses.

Over 700 Canadian businesses applied and were reviewed by successful female executives who narrowed down 100 semi-finalists applicants into the top five. The semi-finals provided national media and business exposure, while the Top 100 accelerator program connected entrepreneurs to experts, brands, and services to advance their business. With over 7 thousand votes, the finalists continue to share media and sales success stories at each meeting. The list of the Top 100 semi-finalists can be found here.

“As we continue to rebuild, small businesses will continue to be the backbone of our economy – and we must take every opportunity to help them thrive.” adds Sinclair. “The Total Mom Pitch initiative is bringing together credible brands and companies, and educating over 2,200 women entrepreneurs across Canada.”

Access to funding for women-owned businesses is still a challenge. Mothers are often torn between their personal and professional lives, making difficult decisions about their careers and family roles. Total Mom Inc. has partnered with Women Entrepreneurship Knowledge Hub (WEKH) on a market research initiative. By an application, Total Mom Inc. will collect valuable insights to help government entities and regional not-for-profits on how to support moms in business successfully.

This startup pitch competition includes Recognition Awards Show & Afterparty + Headlining speakers, exceptional musical guest performance + Door Prizes & Giveaways 7 PM-9:30PM PM EST Canada’s promising business owners pitch to take home the $30,000 grand prize.

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